Sensible defaults for EEBO Metrics

Sensible defaults for EEBO Metrics

Dinker Charak

15 Feb, 2024

In the realm of software development, success often hinges on setting the right metrics to measure performance and progress. When embarking on a new project or endeavor, it's common practice to begin with what we call 'Sensible Defaults.' These are starting points that are tried and tested, offering a solid foundation for further customization. In this blog post, we'll delve into the concept of Sensible Defaults and discuss four essential principles to consider when setting up EEBO Metrics for your software development team.

Domain-Relevant Baselines

One of the fundamental aspects of defining EEBO Metrics is ensuring that they align with the specific domain of your product and the industry in which your organization operates. While there are universal metrics that apply across various fields, your project's unique context may require domain-specific measurements.

For instance, if you're developing a healthcare application, metrics related to patient data security, compliance with healthcare regulations, and system uptime may take precedence. In contrast, a gaming app might prioritize metrics such as user engagement, latency, and in-app purchase conversion rates. By anchoring your EEBO Metrics to the domain, you ensure they are both relevant and meaningful to your project's goals.

Clear Success Criteria

EEBO Metrics should serve as a beacon that guides your team toward success. To achieve this, it's crucial to make your success criteria explicit. Define what success means for your project, and translate it into measurable, quantifiable terms.

For instance, if your goal is to increase user engagement, your success criterion might be a 20% boost in daily active users within the next quarter. By setting clear objectives, you provide your team with a definitive target to work toward, fostering focus and alignment.

Establish Failure Thresholds

While defining success is crucial, it's equally important to establish failure thresholds. These thresholds serve as red flags, indicating when things are not going as planned. Beyond a certain point, it might be necessary to consider a pivot in your strategy or even the termination of the project.

Consider a scenario where your e-commerce platform's conversion rate drops below a certain percentage for an extended period. This could trigger a review of your product's viability or the need for a strategic shift. By defining these failure thresholds upfront, you empower your team to react swiftly to underperformance.

Remediation Plans for Corrections

Lastly, EEBO Metrics should include a well-thought-out remediation plan for addressing issues when underperformance occurs. Knee-jerk reactions can lead to hasty decisions that may not be in the project's best interest. Instead, have a predefined plan in place that outlines steps to rectify problems methodically.

For example, if your application's response time deteriorates, your remediation plan might involve load testing, code optimization, or infrastructure upgrades. This approach ensures that corrective actions are well-considered and align with your project's long-term objectives.


In the ever-evolving landscape of software development, setting Sensible Defaults for EEBO Metrics is a critical step toward achieving success. By grounding your metrics in the domain, defining clear success criteria, establishing failure thresholds, and devising remediation plans, you provide your team with a roadmap for effective decision-making and continuous improvement. As you embark on your next software development journey, keep these principles in mind to steer your project toward its intended destination.

Cross posted on LinkedIn. Cover art created using Google's Duet AI.